UnNews:NAACP president resigns, citing "racism"

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7 March 2007

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Bruce S. Gordon: he's BLACK, not "colored," folks

NEW YORK, NY - Bruce S. Gordon, who was elected president of the National Association for the Advancement of Colored People (NAACP) resigned after only 19 months in office, charging the organization with “racism.”

According to Gordon, who is black, the “C” in “NAACP” stands for “Colored,” a term that many African-Americans, blacks, and Negroes find offensive. It took him 19 months to figure out that the “C” means “Colored,” he said, 18 of which were spent trying to understand what an acronym is and an additional month figuring out that “NAACP” is one.

“I thought the use of ‘colored’ in reference to black folks went out of style about 50 years ago,” Gordon told Unnews’ reporter, Lotta Lies. “It’s a racist term, so, naturally, I couldn’t believe it’s being used today, especially by an organization that’s supposed to represent colored people--I mean, black people. See? Now, they have me using the word!”

Asked what he believed the “C” in “NAACP” stood for, Gordon admitted, “I didn’t think to ask.”

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Bruce S. Gordon as a child, when being black was being "colored"

He said he recommended that the organization change its name to the NAABP, with the “B” representing “Black,” or to the “NAAAA,” with the last two “A’s” representing “African-Americans,” but the members refused, saying that “NAACP” has “recognition value.”

“No organization can be effective unless its president and its board are aligned,” Gordon said, “and we are not aligned. That’s why, for the good of the NAACP, I’ve resigned.”

Dennis C. Hayes, who is colored, will serve as the interim president, until the organization can recruit a new president. He says he has “no problem with being called ‘colored’ or with calling other African-Americans, blacks, and Negroes ‘colored.’”

Gordon also suggested that the size of the board be drastically reduced, from its current number of members, which is 64, to “something realistic, practical, and reasonable,” such as a dozen. The board also resisted this recommendation, saying that so many members are needed because the NAACP is, first and foremost, about serving the needs of its own board members. Civil rights issues come second, if at all, among the organization’s priorities.

Hayes said he has “no problem” with the size of the board, either: “The more, the merrier, I’ve always said.”

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